Strategy & Market Entry

Enter new markets with a plan you can defend.

We help companies decide where and how to grow — and turn that decision into a launch plan with clear steps, budget and responsibilities.

Typical timeline: 4–10 weeks

Discuss your project

Questions we help answer

  • Which market should we enter first?
  • Should we enter alone, with a partner or through a distributor?
  • What will it cost and when will it pay back?
  • What can go wrong — and how do we prepare?

What we do

  • Market entry strategy

    We compare markets and entry routes and recommend one, with the reasoning behind it.

  • Business model and pricing

    We test how you will make money in the new market and at what price.

  • Search for partners and distributors

    We build a shortlist of potential partners and prepare the first conversations.

  • Launch plan and budget

    Steps, responsibilities, budget and milestones for the first 12 months.

  • Coordination of the launch project

    We keep the launch on track across internal teams and external partners.

Typical situations

Typical situations, not client cases.

A European manufacturer considering Poland

Needs to decide between a distributor, a joint venture or its own entity, with a business case for each option.

A Polish company expanding to the DACH region

Needs a prioritised market, an entry plan and local partners.

What you get

Strategy document
The recommended market and entry route with the reasoning.
Entry plan
Steps, owners and milestones.
Partner shortlist
Potential partners with notes on fit.
Launch roadmap
The first 12 months, quarter by quarter.

FAQ

Can you work with our internal strategy team?
Yes. We often work as an extension of an internal team.
Do you stay after the strategy is approved?
Yes, we can coordinate the launch project.

Planning a market entry or a complex project?

Tell us about it. We reply within two business days.

Discuss your project